August 21, 2026

Ep 26: From One-Man Show to 25-Plus: Bobby Suarez on Becoming a CEO

Bobby Suarez ran his South Florida home-buying business as a one-man show until 2018. Today Sell to Bobby is a team of more than 25 with an executive bench, a second market in Tampa, and a few side ventures on top. In this episode, Bobby sits down with Stephanie and Zach to trace how he got there, and the throughline is a comfort with risk most operators talk themselves out of.

Bobby walks through the television bet that rebuilt his company, why he now spends to be omnipresent instead of chasing perfect attribution, and how a mastermind rewired what he thought was possible. Along the way: hiring people better than you, keeping a team aligned on comp, staying a student when the channels change, and the short memory that keeps entrepreneurs moving after a loss.